A recurring experience across the charity sector is supporters voicing concerns over how much of their donations go to admin, compared to how much reaches service users. Consequently, they want to see less focus on awareness-building and more concrete action to solve specific, quantifiable problems.

If the sector is to convince donors of the value of longer-term support, it needs to think bigger. National and international charities, in particular, must be able to demonstrate they can use technology for good to make positive impacts for their service users and for society at large. In championing genuine innovation, charities need to be seen to be doing rather than saying.

First, though, charities’ infrastructures and service provision must be adaptable to meet the needs and preferences of their audiences. That means having the best communication and collaboration tools possible.

Charities are certainly not exempt, yet arguably they face greater operational and regulatory complexity across the funnel from how funds are raised and processed to how they are administered.

Nonprofits have been making well-documented efforts to transition fundraising to digital channels for many years, and understandably the pace quickened during the pandemic.

First, though, charities’ infrastructures and service provision must be adaptable to meet the needs and preferences of their audiences. That means having the best communication and collaboration tools possible.

Charities are certainly not exempt, yet arguably they face greater operational and regulatory complexity across the funnel from how funds are raised and processed to how they are administered.

Nonprofits have been making well-documented efforts to transition fundraising to digital channels for many years, and understandably the pace quickened during the pandemic.

The next logical step in the digitization of charity lies in how those funds are managed. In the wake of some high-profile fraud scandals, it seems blockchain will have an increasingly important role to play going forward. This technology not only reduces staffing overheads, so more of a donation goes directly to projects, but it also ensures full transparency and accountability.